Privacy Policy

Last updated: January 2026

Introduction

Octaric ("we", "our", or "us") operates the octaric.com website and the Octaric advertising optimisation platform. This page informs you of our policies regarding the collection, use, and disclosure of personal data when you use our Service.

Information We Collect

We collect information you provide directly to us, including:

• Account information (name, email address)
• Amazon Advertising account data (via OAuth authorisation)
• Amazon Seller account data (via OAuth authorisation)
• Advertising campaign performance data
• Sales and order data

How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve our services
• Analyse advertising performance and generate optimisation recommendations
• Calculate metrics such as TACOS (Total Advertising Cost of Sale)
• Send you technical notices and support messages

Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. All data is encrypted in transit using TLS and at rest using industry-standard encryption.

Third-Party Services

Our service integrates with Amazon Advertising API and Amazon Selling Partner API. Your use of these integrations is subject to Amazon's own privacy policies and terms of service.

Data Retention

We retain your data for as long as your account is active or as needed to provide you services. You may request deletion of your data at any time by contacting us.

Your Rights

You have the right to:

• Access your personal data
• Correct inaccurate data
• Request deletion of your data
• Withdraw consent for data processing
• Export your data in a portable format

Contact Us

If you have any questions about this Privacy Policy, please contact us at: privacy@octaric.com